Our Core Principles

Posted on
November 21, 2022

Cyces helps you bring your ideas to life.

We offer product development and product thinking as a service, helping you get the most out of your product. We don't reinvent the wheel. We just make sure it rolls. With our virtual product management approach, you can focus on what matters: your business.

It's about finding the right balance between the needs of a business, the wants of a customer, and the realities of production. We're here to help you find that sweet spot.

Here are five core principles at Cyces. We stick to this throughout — from ideation to execution, from seed to scale.

Ship, iterate, ship

We're a product development company that is unafraid to ship, iterate, and ship again. We don't wait forever for perfect products—we know that there's no such thing. We know that we need to get something out there so we can start learning from users and improving the product through their feedback.

Putting the user first

We've built our entire business around providing value to our clients. We use data-driven design decisions (not intuition) to ensure that every feature we build is the right one for your customer, not just the right one for us. Our goal is to create long-lasting bonds between you and your customers.

Unafraid to take ownership

At Cyces, we believe that product development should be a collaborative process. We're not afraid to take ownership of your project, and we don't use the word "collaboration" as an excuse for slow turnaround. We work hard to make sure that you get what you need, when you need it, and in the best possible way.

Thinking long-term

We’re not just looking for a quick fix. We want to work with you to build a product that will stand the test of time. We don't just focus on the present: we plan ahead and think about how your product will evolve over time, and how it can be used together with other tools in your organization.

Staying humble

Above everything else, we believe in the power of humility. Our team is made up of people who have spent their whole lives learning how to solve problems by listening carefully, asking questions, and observing closely. We don't have all the answers; in fact, we know we don't! But we do have a lot of experience in getting into other people's heads and figuring out what they need.

Poorani Balendra
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